Best Online Marketing Tools

Are you ready to level up your social media marketing Campaigns in 2020? Then you are in the right place at the right time! Because in this particular article, we’re going to be revealing 20 social media marketing tools, which will help you level up your business in 2020.

Hello and welcome. We’re going to be discussing all the social media marketing tools, which are essential and which you must consider using in your online marketing efforts to drive business success.

There are thousands of tools out there on the market which you can use and we’ve reviewed lots of them and hereby sharing the best 20 for social media marketing. So let’s dive into it in no particular order.

  1. Tagboard 

This is a social listening tool that allows you to follow up discussions about a keyword. All you have to do is plug in a term Topic or hashtag, and you will see how the topic has been discussed in the social sphere It’s an advanced way to things like brand and product mentions but it’s also a useful tool to generate new ideas on what to post and how to engage your audience especially as trends develop.


  1. Followerwonk 

Followerwonk is a tool exclusively designed for use with Twitter only, it’s also one of the most in-depth and useful tools on this particular list. Followerwonk can assist you to analyze and optimize your Twitter audience, suggesting folks for you to follow and ultimately serving you by helping grow your audience, therefore if Twitter is an element of your social media marketing campaign this, then this tool is a must-have.


  1. Feedly

This next one on the list is making it easy to curate content all in one place by pulling together relevant quality media from YouTube, Instagram Flickr, RSS feeds and much more. Then you can reschedule or schedule your posts and customize them to suit the audience of each of your social platforms That way you can maximize the effectiveness of every single post in your social media marketing can be.



Feedly is best known as a content discovery tool just as BuzzSumo but it works a bit differently. It is a content aggregator and you can use it to collect content from any number of different areas, combining your ideal reading material into a single field that you can produce at your leisure. However, It won’t offer the same in-depth metrics that BuzzSumo offers which we’ll be discussing on this list later on but it will give you ample reading material so you never run out of things to post about on your social profiles.

  1. Bitly 

Our next tool is one which allows you to shorten any URL so that it fits nicely across your social media channels these Shortened URLs work with any channel and on any platform, and you can even track your results with individual link analytics, and then optimize your marketing efforts based on the insights you collect with this short bitly links. Also, if you are into email marketing and using autoresponders, then you know for sure that shortening links before sending them out in your campaigns is very important

bitly for marketing


  1. CoSchedule

This is one of my favorites! It’s a headline analyzer and it capitalizes on the type of headlines that convert, telling you to write the number of words and balances read for your target audience and it also gives you optimal character length and creates an easy to digest headline for your readers. So if you are not using then start using this today as it’s awesome.


  1. Tailwind 

It’s a tool that helps you to succeed on Pinterest and Instagram. If your visual marketing tools are the social media marketing campaigns that you are running on your business, then on Pinterest you can pin to multiple boards at once, perform bulk uploads and schedule posts with the drag and drop calendar using this tool.

Tailwing for marketing

If you want to give it a spin you can try it out for free. With this particular social media marketing all-in-one tool, you’ll be able to manage and control better allowing direct total control and access from lower-level team members to better coordinate and delegate tasks. It comes with full post programming capabilities or an elaborated analytics platform and even a social listening platform to raised perceive how your demographics use your platforms of choice.

  1. Agora Pulse 

This is a simple and affordable solution for social media management, it has all the basic programming and analytic options and you’ll conjointly run contests, quizzes, and promotions. It even allows you to see how your social media marketing campaign stacks up against your competitors.

Agora Pulse for marketing

  1. Canva

This is a tool that helps companies to design social media graphics that are perfectly optimized for each platform. You can easily manage your brand’s social media profiles using this free tool as it allows you to create amazing designs with its drag and drop features. For more advanced features, they offer a paid version but the free plan has almost everything you need if you are running a small business or beginning your online marketing or affiliate journey.

Canva for marketing

  1. IFTT

IFTT is an acronym that stands for ‘if this then that’, and with this tool, you can combine different tools to create individual recipes or sets of instructions. For example, you can set it up to post every new article from your website directly to all your social media profiles, and the opportunities are limitless with this platform! This is a tool you need to start using if you aren’t doing so yet as it’s a free tool.

Canva for marketing online


  1. Socialbakers

This next tool on our list is a suite of tools that will help you to make social media decisions based on analytics. You can see your live performance versus your competitors, then use those insights to enhance your content. Thus acquiring greater client acquisition, retention, and growth.

Social bakers for online marketing

  1. Social flow 

It’s a tool that allows you to schedule your posts based on actionable data about when your target audience is active and what they are engaging within real-time. All you have to do is upload your content to the queue and this software will use the real-time data collected along within your business to determine which posts to publish, to which platforms, and at what time. It takes all of the guesswork out of social media when it comes to social flow as a social media marketing tool., so check it out.

Social Flow for online marketing


  1. Number 12 on the list is hub spots blog ideas generator. It can help you generate more blog post ideas. You will never fall short of article titles for your content, simply putting your target keyword and this tool will do the rest for you, suggesting relevant and click-worthy ideas.

best blog idea idea generator

  1. Emotional Headline Analyzer

Next is an emotional marketing value headline analyzer, which also is termed as EMV headline analyzer, it’s a free tool that will analyze your headline to determine the emotional marketing value. Also termed as EMV school as you know to reach your customers deeply and emotionally is key to self-made copy-writing and your headline is the foremost vital piece of copy you employ to succeed with prospects.

Emotional marketing

Your headlines are going to be analyzed and scored primarily based on the total number of EMV words it has concerning the total number of words it contains. This will determine the EMV.

  1. PicMonkey 

If you are looking to get a photo editor other than Canva, then start using this tool! You can now do photo editing, collage, graphic design and much more. Who said you can’t create a beautiful design while boarding the bus or sitting in a pressed dentist’s waiting room? Well, you can with PicMonkey mobile app as well.

PicMonkey for marketing


  1. Geekflare

It’s the world’s best-animated images tools where you can download the latest gifs for your social media marketing campaigns or simply upload social media content just for your profiles.


  1. Banner snack

This revolutionary new banner making tool will help you forget all the troubles of operating with difficult style tools and benefit from the most powerful online banner maker. It enables you to transfer your work as jpeg, PNG Html5 or Jif, share them on social media or embed them into your website.

free banner generator


  1. SocialRank

Social rank is the perfect tool to help you execute on location-based activation influencer marketing Sealing product and surprise and delight campaigns. It is a social media audience management tool and the easiest way to identify, organize and manage your followers on Twitter and Instagram. You can use filters to segment your followers Organize them and then save lists or export the data.

social Rank for marketing


  1. Hootsuite

This is a simple, but powerful tool for the average social media marketer with a free version and comparatively cheap paid choices. You’ll use Hootsuite to schedule posts in an easy way on a variety of social media platforms. There is also a live analytics feature which helps to understand how your content is performing. With the free version you can schedule over a week worth of posts if you only post once daily on average, but the paid version had greater limits and features.

Hootsuite for online marketing

  1. Buffer 

Buffer is a great alternative to Hootsuite! It’s a platform that equally enables you to schedule your social media posts in advance and both have simplistic interfaces so be sure to check both and play around with the free versions (Buffer offers a free trial too) then decide which one to use.

Buffer for marketing


  1. BuzzSumo 

This is one of the best tools we have found for discovering new, fresh or popular content online. All you need to do is to insert a subject or a range of keywords and notice a breakdown of several trending posts in those classes, not to mention the feature that allows you to view also the influencers as far as those keywords are concerned.



so those are the 20 social media marketing tools that will help you and your business(s) grow, improve your social media marketing campaigns and help you get to have better results.

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